RECENT WORK HISTORY
ADIDAS
VFX (2021)
Agency: AndPeople
Production: Push Media
VFX: James Choe | exJupiter
Software: Cinema 4d | After Effects | Premiere Pro | Photoshop
I was brought onto this project before a production team had been selected in order to concept several visual effects ideas that could be used in this campaign for Adidas. We wanted to explore the youthful metaverse that was emerging in culture around us.
During pre-production, I concepted over 20 VFX ideas. This was so that when it came to Production and Post-Production, we would have references and a language to easily execute the shots with speed and efficiency. This was useful because we ended up with less than a week of Post-Production.
ADIDAS
PRODUCT ANIMATIONS (2021)
Agency: AndPeople
Animation: James Choe | exJupiter
Software: Cinema 4d | After Effects | Premiere Pro | Photoshop
DWISS (2021)
CGI PRODUCT FILM
As my main client base are luxury watch companies, I’ve become very comfortable with the intricacies of watch-making and I was really glad to be able to bring all my years of learning to this ASSEMBLY video for DWISS.
LOUIS VUITTON (2021)
CGI PRODUCT FILM
Client: Adam & Arthur
By: James Choe | exJupiter
Software: Cinema 4d | Premiere Pro | Photoshop
TIKTOK ANZ (2021)
MOTION GRAPHICS
Agency: M&C Saatchi
By: James Choe | exJupiter
Software: Cinema 4d | Premiere Pro | After Effects
ARTEL ROTEC (2020)
CGI Product Film
By: James Choe | exJupiter
Software: Cinema 4d | Premiere Pro | Photoshop
Art Direction | 3D Modelling | Animation | Texturing | Editing
The entirety of this campaign was creative directed and executed by me. I’m incredibly proud of this one for a number of reasons.
The client contacted me before a production model of the watch had ever been produced. They needed marketing materials to help aid their pre-sales leading up to launch.
All I had to create the 3D model of the watch was a page of Orthographic drawings they had provided. After the watch was finally produced, I was shocked and happy to find that the model I created matched identically to the final production. (The only exception was the texture of the forged carbon material was slightly different).
For the creative direction, the client had a simple brief. Classic luxury meets streetwear.